iPod boycott
"Marshall McLuhan, a communication theorist from the 1960s and 70s, is most famous for his tagline “The medium is the message.” If there is any truth to this, and I believe there is, we need to carefully examine how this new medium of music changes the way we view, experience and consume (or not consume) the art form of popular music. Clearly, we can’t approach it in a black and white way. There are both benefits and concerns that iPods and mp3s bring to the picture of the already complex world of popular music and art. However, I encourage all music listeners to think through these issues and not become mindless consumers to whom corporations sell digital music in ways that disregard its art form."